'Tis the season for savings! Whether you're looking for a deal on an iPad, Mac, iPhone, Apple Watch, AirPods, or anything else Apple sells, there's no better time to get one for cheap than Black Friday. The annual shopping extravaganza officially kicked off yesterday, but many of the best deals will last until Cyber Monday on December 1.
Every retailer that sells Apple gear gets in on the fun, and we are rounding up only the best deals we find right here. We regularly check prices using various tools to get a view of the very best prices right now, compared to what they were over the past days, weeks, and months, so we know an excellent deal when we see it.
We're checking and updating these prices all weekend, so mark this page and return often so you don't miss a good deal, some of which are short-lived.
Even Apple runs its own Black Friday shopping event, where it offers gift cards on certain purchases, including $50 with AirPods Pro 3, $100 for iPad Air, and $250 with a MacBook Pro.
The bottom line is that there are lots of deals to be found right now, so no matter what Apple device you're looking for, you will be able to make a saving. So take a look at the deals on all of Apple's products below. Also, check our Best Picks round-ups, where you can find reviews of all the products we recommend.
At Macworld we've been covering and reviewing Apple and Apple devices for more than 40 years, from the original Macintosh to the most recent M5 MacBook Pro and iPhone 17 lineup. We use Apple products every day and purchase them with our own money, so we know a good deal when we see one.
More importantly, we also know how to spot a bad deal. With a working knowledge of everything Apple sells and decades of experience, we know when stores are inflating prices or pushing "normal" sales as limited Black Friday deals, so the listings you see here will only be for discounts that are at or near all-time low prices.