The food safety authority has said the term ORS labelling and advertisements are misleading to consumers. "The issue has been giving me and my family sleepless nights because of the way I am passionately trying to let everybody know that we have to hydrate the people the right way. Not only children, but everyone. This is diarrhoea, vomiting, dehydration - so the best liquid to give for dehydration is the WHO-recommended formula ORS," said Dr Santosh at the Times Network India Health Summit 2025.